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Current and Recent Research at UPenn
| File: |
[View Document] |
| Author: |
Yoo, Christopher S.
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| Citation: |
Product Life Cycle Theory and the Maturation of the Internet, 103 NW. U. L. REV. (forthcoming Winter 2010).
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| Date Posted: |
05/12/2009 |
| Last Updated: |
11/11/2009 |
| Subjects: |
Law and Economics
Law and History
Law and Regulatory Systems
Law, Technology and Communications
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| Keywords: |
Management
Mass Media Law
Regulated Industries
Communications Law
Computer Law
Government Regulation
Information Law
Law and Technology
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| Abstract: |
| Much of the recent debate over Internet policy has focused on the permissibility of business practices that are becoming increasingly common, such as new forms of network management, prioritization, pricing, and strategic partnerships. This Essay analyzes these developments through lens of the management literature on the product life cycle, dominant designs, technological trajectories and design hierarchies, and the role of complementary assets in determining industry structure. This analysis suggests that many of these business practices may represent nothing more than a reflection of how the nature competition changes as industries mature. This in turn suggests that network neutrality and other proposals to restrict such practices run the risk of diverting the industry from its natural evolutionary path. |
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