| Top Sports Agent Promotes Win-Win Vision of Marketing Athletes to the Global Village |
1 - 2 - 3 - 4 - 5 |
As president of the Athletes and Personalities division of
Octagon, one of the world’s leading sports and entertainment
agencies, de Picciotto sits atop a marketing juggernaut.
He’s been named one of The Sporting News’ Top 100 Most
Powerful People in Sports, The Sports Business Journal’s 20
Most Influential People, and to the Advertising Age Marketing
100. In 25 years, he’s represented the likes of John Elway;
The Duchess of York; and his hottest commodity, tennis
player Anna Kournikova.
So this agent of change speaks with great authority, and a
stunning track record, when he describes how he turned the
photogenic Kournikova into a worldwide media sensation using
a grand plan, cross-disciplinary, if you will, in design.
|
